Insurance Operations

50% claims handled autonomously, faster payouts, and happier policyholders

Background

In the competitive world of digital insurance, delivering both speed and trust is crucial. Our client, an innovator in renters and homeowners insurance, wanted to reimagine the claims process using a blend of artificial intelligence and behavioral economics—reducing complexity while building user confidence.

The Challenge

Traditional insurance claims were slow, opaque, and frustrating for users—leading to high churn rates and low customer satisfaction. The client sought to create an intuitive, near-instant claims experience that would enhance trust and retention, especially among digital-first users.

The Solution

Azranta deployed AI Jim, a conversational claims assistant powered by AI and guided by behavioral economic principles. AI Jim was designed to:
Engage users empathetically and clearly during stressful moments
Evaluate claims instantly using policy data, photos, and user inputs
Apply anti-fraud algorithms and real-time risk scoring
Approve and process payouts—sometimes within minutes
AI Jim was trained to not only think fast but communicate clearly and humanely, reducing friction and confusion during the claims process.

What the Retail Chain Said

With Azranta’s AI and behavioral expertise, we didn’t just automate claims—we humanized them.

This transformation proves that automation and empathy aren’t opposites—they’re partners. By combining AI precision with behavioral intelligence, Azranta helped the client deliver an insurance experience that’s not just faster, but genuinely better.

50% of claims processed entirely by AI Jim, reducing workload and response times
Claim resolution time cut from days to hours
Customer satisfaction scores rose by 45%
Behavioral nudges led to higher policy renewals and trust scores

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